How much does permanent makeup cost? At Soulu in Edgewater, NJ, permanent makeup for eyebrows, lips or eyeliner costs $400 to $1,700, depending on the procedure and the artist. Nanoblading starts at $750, and corrective procedures such as removal start at $200.
Below are our full prices, what drives the difference between a $400 and a $1,700 procedure, and how to decide whether permanent makeup is worth it for you.
Permanent Makeup Prices at a Glance
| Procedure | Time in the studio | Price at Soulu |
|---|---|---|
| Nanoblading (full brows) | 2–2.5 hours | $750 – $1,700 |
| Nanoblading Express (tail, arch or sparse areas) | 1 hour | from $1,000 |
| NanoHair | 1.5–2 hours | $500 – $2,000 |
| Powder, ombre & combo brows | 1.5–2 hours | $400 – $1,700 |
| Lip blushing | 1.5–2 hours | $400 – $1,700 |
| Permanent eyeliner | 1.5–2 hours | $400 – $1,500 |
The lower number is the price with our team artists; the top of the range is a procedure with Nadia Afanaseva, founder of Soulu. See every artist's price on our services page.
How Much Do Permanent Eyebrows Cost?
Permanent eyebrows are the most popular procedure, and the price depends on the technique:
- Powder or ombre brows: $400 – $1,700. Soft shading, like brows filled in with powder. Combo brows (hair strokes at the front, shading through the tail) cost the same.
- Nanoblading: $750 – $1,700. Individual hair strokes drawn with an ultra-fine needle for the most natural result. Every stroke is placed by hand, so it takes longer.
- Nanoblading Express: from $1,000. A one-hour session for the tail, arch or sparse zones only.
Not sure which technique fits you? Read nanoblading vs microblading vs powder brows.
How Much Does Lip Blushing Cost?
Lip blushing costs $400 – $1,700 at Soulu. It adds soft color and evens out the lip line, from a natural tint to a richer, lipstick-like shade.
How Much Does Permanent Eyeliner Cost?
Permanent eyeliner costs $400 – $1,500, whether you choose a subtle lash enhancement, a classic liner or a soft wing. Compare the looks in our guide to permanent eyeliner styles.
Corrective and Paramedical Procedures
| Procedure | Price at Soulu |
|---|---|
| Permanent makeup removal | $200 – $750 |
| Scar camouflage | $400 – $1,500 |
| Areola reconstruction | $400 – $1,500 |
| Stretch marks camouflage | $700 – $1,500 |
Brow and Lash Services
| Service | Price |
|---|---|
| Brow lamination, tint & shaping | $150 |
| Eyelash extensions | $200 |
Why Permanent Makeup Prices Vary So Much
The same procedure can cost $400 at one studio and $1,700 at another. These are the main reasons.
1. The Artist's Experience
Experience is the biggest factor. Nadia has worked in permanent makeup for more than 15 years and performed over 20,000 procedures, and many clients book her for difficult cases: corrections of old work, very sparse brows or mature skin. Our team artists work to the same studio standard and are a great choice for most first procedures.
2. The Technique
Hair-stroke techniques such as nanoblading and NanoHair take more time and precision than shading, so they usually cost more.
3. Time in the Chair
A full nanoblading procedure takes 2–2.5 hours. Most other procedures take 1.5–2 hours, including design, numbing and the procedure itself.
4. Location and Studio Standards
Studio rent, licensing, insurance, single-use needles and quality pigments are all part of the price. A studio near Manhattan, like ours on River Road in Edgewater, has different costs from a home studio.
What Is Included in the Price at Soulu
- A free consultation to discuss shape, color and your skin;
- A shape design that you approve before we start;
- Numbing cream before and during the procedure;
- Sterile, single-use needles and professional pigments;
- Written aftercare instructions for brows, lips or eyeliner.
Most clients also benefit from a perfecting session at least six weeks later, once the skin has healed. Learn more in our guide to permanent makeup touch-ups.
How to Pay Less or Spread the Cost
- New clients get 10% off their first visit.
- Monthly payments with Cherry: see Payment Plans.
- Pay over time at checkout: when you book online on Vagaro, you can choose Affirm.
Is Permanent Makeup Worth the Money?
Think of the cost per day. Results usually last 1–2 years. A $750 nanoblading procedure that lasts 18 months works out to roughly $1.40 a day, with no brow pencil, no morning routine and no smudged makeup at the gym.
It is worth it if you:
- fill in your brows, line your eyes or apply lip color every day;
- have sparse, over-plucked or uneven brows, or pale lips;
- play sports, swim or travel a lot;
- have allergies to regular makeup or find it hard to apply.
It may not be worth it if you change your makeup look often or love experimenting with bold brow trends.
Why Cheap Permanent Makeup Can Cost More
A very low price often means limited experience, a rushed procedure or cheap pigments. Fixing a result you don't like means removal sessions plus a new procedure, which costs more than doing it right the first time. Before choosing by price, look at the artist's healed results, not only fresh photos.
Frequently Asked Questions
How much does permanent makeup cost?
At Soulu, permanent makeup for brows, lips or eyeliner costs $400 – $1,700, depending on the procedure and the artist. Nanoblading starts at $750.
How much do permanent eyebrows cost?
Powder and ombre brows cost $400 – $1,700, and nanoblading costs $750 – $1,700. Nanoblading Express for the tail, arch or sparse areas starts at $1,000.
How much does permanent eyeliner cost?
Permanent eyeliner costs $400 – $1,500 at Soulu, depending on the artist.
How much does lip blushing cost?
Lip blushing costs $400 – $1,700 at Soulu, depending on the artist.
Is permanent makeup worth it?
For most people who wear brow, eye or lip makeup every day, yes. Results last 1–2 years, save time every morning and do not smudge or wash off.
Can I pay for permanent makeup in installments?
Yes. You can use Cherry payment plans or choose Affirm when you book on Vagaro.
How much does permanent makeup removal cost?
Permanent makeup removal at Soulu costs $200 – $750.
ABOUT THE AUTHOR
Nadia Afanaseva
Founder of Soulu, AAM-certified permanent makeup trainer
Nadia has worked in permanent makeup for more than 15 years and performed over 20,000 procedures. She leads the Soulu studio in Edgewater, NJ and trains new artists at the Soulu Academy.
